Marketing Coordinator – NQF Level 5
QCTO Learnership
Course overview
The Occupational Certificate: Marketing Coordinator (SAQA ID 118706) is a nationally registered
qualification on the Occupational Qualifications Sub-Framework (OQSF) at NQF Level 5. The qualification is designed to prepare learners to function effectively in an entry-level marketing coordination role within a variety of organizational contexts. A Marketing Coordinator provides operational and administrative support to marketing teams and managers by coordinating marketing activities, supporting campaigns across multiple communication channels, assisting with customer relationship management processes, and administering marketing-
related financial and performance metrics. The qualification integrates theoretical knowledge, practical skills, and structured workplace experience to ensure occupational competence and workplace readiness. This qualification is suitable for school leavers, entry-level employees, and individuals seeking to enter or progress within the marketing environment. It was developed in collaboration with industry stakeholders, including the Marketing Association of South Africa (MASA), and supports professional recognition pathways
Learning Outcomes
Upon successful completion of this qualification, learners will have developed the knowledge, practical skills, and workplace experience required to support organisational marketing strategies and contribute meaningfully to marketing operations in a competitive business environment
A Qualified Learner Will Be Able To:
- Coordinate key deliverables related to products and services for identified target markets.
- Support marketing deliverables across the full spectrum of communication activities and channels.
- Coordinate marketing and sales activities across the marketing mix.
- Coordinate Customer Relationship Management (CRM) activities and lead-generation initiatives
- Perform administrative tasks related to marketing metrics, budgeting, reporting, and the processing of payments
- Support the implementation and monitoring of marketing campaigns and promotional activities.
- Compile and analyze marketing performance reports against defined targets and financial metrics.
Entry Requirements
- A minimum NQF Level 4 qualification Recognition of Prior Learning (RPL):
- RPL for access and for credit accumulation is available in line with the QCTO RPL Policy.
- Learners with relevant prior learning or workplace experience may be granted access or module credits through formal RPL processes conducted by accredited providers or workplaces.
International Comparability
The Occupational Certificate: Marketing Coordinator compares favorably with similar international qualifications, particularly in Australia and the United Kingdom
- In Australia, comparable outcomes are found in the Certificate IV in Marketing and Communication, which focuses primarily on knowledge and applied tasks but does not prescribe structured workplace experience
- In the United Kingdom, the CIM Foundation Certificate in Professional Marketing aligns closely with the knowledge components of this qualification but lacks formalised practical and work experience modules
The South African qualification distinguishes itself through its integrated occupational model, combining knowledge, practical skills, and compulsory workplace experience, thereby producing work-ready graduates who meet industry needs
Occupational Trainer – NQF Level 4 Certification
- Qualification Title: Occupational Certificate: Marketing Coordinator
- SAQA Qualification ID: 118706
- NQF Level: Level 5
- Sub-Framework: Occupational Qualifications Sub-Framework (OQSF)
- Qualification Type: Advanced Occupational Certificate
- Assessment Quality Partner (AQP): Services SETA
This qualification does not replace and is not replaced by any other registered qualification. It is not a trade qualification.
Potential Career Opportunities
Qualifying learners may access employment opportunities in roles such as:
The qualification also supports articulation into related advanced qualifications within the informationtechnology and information security fields
Learning Options
This qualification is offered through accredited Skills Development Providers (SDPs) and approved workplaces under the QCTO framework. Learning delivery may include:
- Full-time classroom-based instruction
- Blended learning (theory and workplace experience)
- Part-time or modular delivery
- Workplace-based experiential learning
- Modular delivery aligned to knowledge, practical skills, and work experience components
- Recognition of Prior Learning (RPL) for access and credits.
To be awarded the qualification, learners must successfully complete all knowledge modules, practical skill modules, and work experience modules, and pass the external integrated summative assessment conducted by the relevant QCTO Assessment Quality Partner.
Course Details:
